Last week Instagram launched a video feature to its existing, successful photo sharing service. In just one day an impressive 5 million videos were uploaded. Vine was once known as ‘Instagram for video’ but now you can do exactly what you can on Vine, as well as upload photos and put nice, pretty little effects, so where does this leave Vine?! Is it the end? Maybe a little too early to write it off, just look how much Twitter has grown in the last few years (Vine is owned by Twitter).
Let’s take a further look at the two:
Instagram Vs Vine
– 6.5 second videos – Up to 15 seconds video
– Social sharing – Facebook, Twitter, Tumblr, Email – Social sharing – Twitter, Facebook
– 130 Million Users – 13 million downloads since January
– 16 billion photos – 0 photos
– Owned by Facebook – Owned by Twitter
– 1 billion likes per day
On paper it looks like Instagram would win hands down, but let’s remember how relatively new Vine is. On a personal note, the novelty of Vine wore of pretty quickly for me and now if I had videos to record I’ll be doing it through Instagram so my pictures and videos are in the same place. From a business perspective, I don’t think anyone has really cottoned on to the commercial benefit of using either.
What you think, is it the end of Vine?
- Instagram video is already hurting Vine (bgr.com)
- Vine vs. Instagram Video (features.en.softonic.com)
- Instagram, the next Vine? (socialmediaclub.org)
- The new Instagram video and the differences with Vine (ivarsmore.wordpress.com)
- Vine Use On Twitter Almost Doubled In Last 2 Months (simplyzesty.com)